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ConvertKit

Free up to 10k subscribers (limited), then from $25/mo

Email marketing built specifically for creators and course/newsletter businesses rather than traditional ecommerce brands.

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Summary

ConvertKit's automations and tagging system are built around how creators actually sell — launches, tripwires, segment-by-interest — rather than generic ecommerce flows. It's less suited to large retail brands with complex product catalogs, where Klaviyo tends to win instead.

Strengths

Ease of Use
84
Value
80
Features
78
Support
76

Pricing

Starter
Free
  • Core features
  • Community support
  • Limited usage
Pro
Free up to 10k subscribers (limited), then from $25/mo
  • Everything in Starter
  • Priority support
  • Higher usage limits
  • Advanced features
Enterprise
Custom
  • Everything in Pro
  • Dedicated account manager
  • SSO & advanced security
  • Custom contracts

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The default email/SMS platform for ecommerce, with deep native integration into Shopify and other store platforms.
Sender
Very low-cost email and SMS marketing platform with a genuinely functional free plan for small lists.
Resend Batch aside — Loops
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Postscript
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Flodesk
Design-forward email marketing tool with visually striking templates and unusual flat-rate (not per-subscriber) pricing.

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