SEMrush casts a wider net than Ahrefs by also covering PPC and broader content marketing workflows, while Ahrefs is usually rated slightly ahead specifically on backlink data depth.
SEMrush
From $139.95/mo
A broad marketing toolkit spanning SEO, PPC research, and content planning, competing head-to-head with Ahrefs.
Visit SEMrushSummary
Strengths
Ease of Use
80
Value
66
Features
90
Support
78
Pricing
Starter
From $139.95/mo
- Core features
- Community support
- Limited usage
Pro
From $139.95/mo
- Everything in Starter
- Priority support
- Higher usage limits
- Advanced features
Enterprise
Custom
- Everything in Pro
- Dedicated account manager
- SSO & advanced security
- Custom contracts
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